“Cadillac: Urban Luxury Concept Car”
Cadillac and POSSIBLE worked together on interface design for the new Urban Luxury Concept car. Cadillac comes from a long tradition of American Gigantism — their large luxury philosophy birthed the Escalade and CTS lines. With the ULC, Cadillac investigated luxury on a smaller scale. The hatchback features vertical lift doors and separate interfaces for passenger and driver.











